Showing blogs for the category: WeChat
Social Media Trends 2017
2017 projects to be a year where social and content marketing make a major leap forward. Social is swiftly moving into the center of marketing plans for brands in China.
10 Tips for WeChat
Brands will have to employ more effective content strategies on WeChat moving forward. In this presentation we share our tips to help brands continue to grow by attracting/retaining audiences on WeChat.
China Social Media Trends for 2016
2016 is quickly approaching and so we took the opportunity to pull together some thoughts on where social media in China is…and what’s going to be important next year.
Why Weibo Still has a Role to Play for Brands
Weibo may have lost market share to the more private communication platform WeChat, but it still has a role to play for brands.
Is Sina Weibo still important for brands? That’s a good question. (more…)
Getting the Most Out of WeChat for Travel Marketing
WeChat offers the global tourism industry and brands an opportunity to establish connections with Chinese tourists without having to have a presence in China.